Effective learning begins with effective content.

Ladybird Readers

Ladybird Readers offers graded ELT readers to help inspire a life-long love of reading in young learners. They are written specifically for children learning English as a foreign language.

Newgen managed the design and composition of a series of illustrated literacy readers for primary school children. Our responsibilities included commissioning authors, directing a team of artists, and developing cover designs. Our project managers directed every aspect of the titles from initial draft to signed-off content ready for press. Thanks to their unstinting efforts, we successfully handled the complete production for seventeen ELT readers and fourteen accompanying activity books.

At Newgen, we’re proud to have contributed to the rapid growth and tremendous success of the popular series.

MFL Dynamo

The Dynamo French educational series is fully integrated with ActiveLearn, UK’s no.1 digital learning service. With up-to-date cultural content, these books bring language learning to life with songs, poems, authentic texts and quizzes. Newgen was tasked with developing a multicomponent course that incorporates five richly designed student books with accompanying teacher guides, various digital resources, workbooks, assessment content and supporting audio. Over a three-year journey, we worked right from content development through all the stages, including native French speaker checks, assessment testing and design. Newgen’s well-crafted project management methodology came in handy, with its regular retrospectives, proactive risk management and a genuine commitment to continuous improvement. In all, we delivered over 4,000 print pages and 950 digital assets.

World Book

World Book is a renowned, global enterprise that promotes reading and learning among children of all ages. Newgen brought alive a value-based educational World Book title with 70 lovable character illustrations. These had to be set in 120 different scenes against 160 backgrounds. We prepared a list of notes detailing every action of the characters, with a special emphasis on facial expressions, and tailored the illustrations accordingly. The pose, the props, the environment were all developed in synch. We checked for continuity within each scene and devised a consistent colour scheme for the entire book. Newgen helped the publisher with analysis, planning, processing, design and review, completing the project in a short period of three weeks. By all accounts, scores of kids simply loved the book.